Custom AV | Re-branding

As Co-Owner and Director of Inkbyte Studios, I designed the core aspects of the Custom AV rebrand, supporting the company’s expansion throughout El Paso, TX. The refreshed visual identity refines the previous logo by emphasizing the Audio & Video initials, creating a high-end feel without becoming overly minimal.

A diagonal line separates Audio and Video, adding distinction while maintaining a compact, balanced design. The brand collateral extends these elements, reflecting the logo’s forms and visual language to ensure a cohesive and recognizable identity across all touchpoints.

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